Professor Rosalind Gill was in Oxford this week, giving a talk to the Future of Work group at Templeton-Green College. Rosalind’s talk drew on her extensive work on “creatives”. It focused on the rise and rise of the notion of “self-exploitation” as a way of talking about the conditions of cultural and creative workers.
She asked what does this notion illuminate and what does it do performatively? Moreover, why do we never hear about exploitation, without the prefix “self”?